MARKETING & DESIGN
LYNX SYSTEMS
Title: Marketing Coordinator (Full-Time)
October 2025 - Current
Richardson, Texas
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Statera Interiors, LLC
Title(s): Design Intern to Social Media Coordinator Intern (Part-Time)
April 2025 - October 2025
Dallas, Texas
What I Did:
Rebranded their Instagram and TikTok to keep a consistent brand identity. Choose a Serif and Script Font combo to keep an elegant and high-end identity that their clients maintain.
Created various story posts and post covers (i.e. covers for Reels). Copywrote captions for Instagram. Curated and wrote caption for D MAGAZINE AD and Instagram campaign.
Designed and workshopped email campaigns for B2B and B2C facing content.
Utilized: Adobe InDesign, Adobe Illustrator, Photography, Canva, Instagram, TikTok, Google SEO, Pinterest, Constant Contact, Capcut, Dropbox, Asana
Highlighting the Instagram Stories and Reel/TikTok Covers I created
Maggies Recruitment - Instagram Advertising Campaign
Maggies - Women of Leadership
College Station, Texas
August 2023 - May 2024
Utilized: Adobe InDesign, Adobe Illustrator, Photography, Canva, and Procreate
Maggies Recruitment -Human of Magztown Campaign
Maggies - Women in Leadership
College Station, Texas
December 2023 - May 2024
Utilized: Adobe InDesign, Adobe Lightroom, Adobe Photoshop, and Procreate
Published on Instagram and Facebook
I spearheaded a groundbreaking Instagram campaign that generated 21.1K monthly insights, achieving the highest engagement (likes & comments) on a single post for the organization. By introducing and marketing a new "duos" format—a fresh take not seen in the campaign’s 25-year history—I redefined audience interaction and participation. This strategic shift not only enhanced engagement but also fostered strong connections with campus organizations, earning widespread praise and recognition.
This campaign demonstrates my ability to blend data-driven strategy with creative innovation, making a lasting impact through design and marketing.